For Super Bowl Players, a Time to Cash in on Twitter Endorsements

With the Super Bowl only two days away, the game’s biggest players are cashing in on endorsements via Twitter. Here’s a summary of who is promoting what:

1. Marshawn Lynch, Seahawks Running Back

Endorsement: Skittles – Fueling Beast Mode. Yes, you’ll see his hand-painted skittles cleats on Sunday.

2. Chris Harris Jr., Broncos Cornerback and Clif Avril, Seahawks Defensive End

Endorsement: Red Robin Burgers

It doesn’t matter what team you’re on, the burgers are that good.

  3. Eric Decker, Broncos Wide Receiver

Endorsement: Vita Coco

4. Tony McDaniel, Seahawks Defensive Lineman

Endorsement: Sylvias Soul Food

A great restaurant and a landmark, so this is probably just well-earned attention for them.

If you’ve noticed any players promoting other products, drop us a line in the comments and we’ll add them to the list.

Longneck and Thunderfoot offer social media management services to build a vibrant audience for your brand across all media channels. Learn more about social media and PR here.

Author Cooper Pickett

Cooper is the CEO and a co-founder of L&T Co. He is a partner of Columbia Entrepreneurship at the Columbia Startup Lab and a 2010 graduate of Columbia University (CC’10). At L&T, he oversees a growing international team that works around the clock to get clients results. He has extensive leadership and team-building experience from his time as the CMO of a real estate startup. He excels as a marketer and strategist — qualities he refined and developed as the founder of e-commerce businesses in the sports and subscription spaces. With the founding of L&T, Cooper brings these strategies and insights to companies worldwide. He participates in Princeton University’s Employer in Residence program, serves on the Columbia Startup Lab’s leadership committee, and speaks on industry panels about entrepreneurship, marketing, and startups. On occasion, he teaches web marketing at General Assembly.

More posts by Cooper Pickett

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