You’ve got mail.

In an era of disappearing social media stories and 5-second videos, you may think email marketing is a thing of the past. But did you know that email use worldwide will top 3 billion users by 2020?

What’s more, 86% of consumers indicate that they would like to receive promotional emails from companies they do business with at least monthly. For marketers, this means that the time is now to ramp up your email marketing efforts, pumping out valuable content to your mailing list at least once a month.

email marketing infographic

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Author Jamie Ayers

A graduate of Skidmore College, Jamie works at L&T as a content strategist, account manager, and editorial lead across a wide range of industries and fields, specializing in the digital economy, experiential marketing, and campaign-led initiatives. His other interests include electronics, Agatha Christie novels, and being outside.

More posts by Jamie Ayers