L&T works across a number of our client accounts, to which they contribute marketing expertise and deliver exemplary content at scale. A professional team dedicated to getting results and meeting deadlines, they have delivered for clients of ours in a diverse array of industries. We liked their product and team so much that we’ve asked them to consult on our own content strategy and to contribute to our broader marketing efforts.
As a leading company in the AI marketing technology space, we tasked L&T with supercharging our content marketing efforts. They quickly mastered the ins and outs of our market, our product, and our unique messaging and point of view, allowing them to carefully monitor the most recent trends in our industry and develop content that adds true value to our business. Their team has thoroughly impressed me with their attention to detail and dedication to research and topic mastery. In the context of my experience with other content providers, I would definitely give them an A.
L&T has implemented a sophisticated, impactful content program for Affinia Hotels, as they’ve mapped their editorial strategy to internal sales insights and become trusted advisors to our business. Their flexibility, can-do attitude, and digital smarts separate their team from many others I’ve worked with. Most importantly, they've gotten the Affinia brand in front of hundreds of thousands of people we wouldn't have reached otherwise.
Similar to an agency of record, L&T's brand journalists serve as writers of record to take a brand's unique point of view and turn it into thoughtful, custom editorial strategies. The voice they helped us develop has become a focal point of Centric Digital's marketing activities. L&T has dedicated themselves to understanding our goals and unique perspective and their content is on the mark time and time again.
L&T has transformed our approach to digital, grown our Twitter following by 800%, and established the Columbia Entrepreneurship brand as an influencer in our space. We’ve worked with L&T on content marketing, search optimization, social media campaigns, and video production, and their professionalism and ability to execute multiple initiatives simultaneously has always exceeded my expectations.
L&T has cracked the content marketing model in assembling a highly skilled team of writers, editors, and search experts. Two years into our relationship, I’m still amazed by how consistently they create intelligent, well-written blog content -- something we could never replicate internally. They’ve transformed our site into the top-ranking player in our space, generating quality, organic traffic for our business.
Before we engaged L&T to run our brand publication, I used to spend 20+ hours per week managing our corporate blog. With L&T, our blog performance has reached new highs, their program has generated meaningful revenue for our company that I can directly attribute to their content, and I spend less than three hours per week managing the entire process. They’ve taken the time to understand our brand values and are collaborative partners in developing our message to market. I truly enjoy my weekly check-in with their team, as I have strong relationships with everyone involved on our account.
L&T consistently demonstrates an exceptional ability to synthesize complex topics, master our tone of voice, and act as the ambassador of our brand. Our work together initially began with daily publication to our company’s blog, but expanded to include a full site rewrite, a thought leadership series featuring our President, and case study development, in addition to overseeing our blog transition to the HubSpot platform. We’ve been publishing daily for the past 3 years and our traffic, leads, and influence in our industry have all grown dramatically thanks to L&T!
L&T is always on. Their strategies are responsive and agile, and I’ve been hugely impressed with their knowledge of SEO, social media, and content marketing. Furthermore, their ability to incorporate feedback and do the hard work of adjusting to our brand, voice, and objectives has been remarkable. When you hire L&T, you're hiring a team of A-players for your marketing department.
If I had to pick the one thing that impresses me most about L&T, it’s the tenacity with which they seek out interesting stories to share with my market. Working with them has transformed the way my company thinks about content, as my in-house team has adopted L&T's newsroom mentality as their own. They know what they're doing and they do it well.
L&T developed and implemented a sophisticated, no-nonsense plan that produced significant, lasting improvements in my company's digital presence. For a small business owner such as myself, paying to boost Search often seems prohibitive, yet the business outcomes they’ve earned for us to date have completely justified the investment. Highly recommend.
To help better prepare aspiring marketers for today’s biggest digital challenges, L&T supplied General Assembly with comprehensive and impactful case studies on the successes of numerous content marketing and SEO programs they've managed. Suffice it to say, their contributions have transformed our approach to teaching digital best practices.
Prior to connecting with L&T, our company tried executing an in-house content program, and found the project too unwieldy for our budget and resources. We also tried working with two other digital agencies, and the results were underwhelming and overpriced. Working with L&T, on the other hand, has significantly raised my expectations of what’s possible in a vendor relationship. L&T has successfully cracked the code of how to quickly produce focused content by structuring themselves more as an editorial team than a marketing team. They’ve worked closely with our department to develop a stellar product that is leaps and bounds ahead of what our competition offers, and have maintained this same high standard since we launched. We’ve also seen consistent growth in organic search traffic and new customers generated off inbound in each and every month we’ve worked with L&T. I highly recommend them for any company that thinks content marketing is too cumbersome or labor-intensive to implement in a cost-effective way.
I can’t say enough about L&T’s commitment to furthering our brand and driving traffic to our site, and the success we’ve enjoyed is a testament to both their thorough, innovative content strategy and their phenomenal ability to execute every day. Their agility and adaptability has also been on full display throughout our working relationship, as evidenced by their highly versatile social media strategy and hands-on management of our seamless transition into using the HubSpot platform. I’ve recommended them to my professional network and had a number of takers, and I can confidently recommend them to you.